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b"In today\\u2019s episode, we meet Kyona McGhee. As a trademark attorney, Kyona helps entrepreneurs protect their brands.\\nWhile in college, Kyona ran a successful t-shirt business. Everything was going well until she tried to trademark her business name and discovered someone else owned the name. \\xa0\\xa0As devastating as this was for her, the experience set her on a path to spare others the same painful experience.\\n\\nIf you dove straight into launching your business\\u2026however small\\u2026.without first taking the steps to protect your brand. This is a great episode to listen to.\\n\\nDuring our conversation, Kyona walks us through her journey to launching the McGee law firm. She also shares a detailed roadmap on the steps to could take if we chose to DIY the trademarking process.\\n\\nWith the pandemic on everyone\\u2019s mind, we also touch on how her business and home life have been impacted.\\n\\nAlso, in case you're wondering, she owns the trademark for the phrase, \\u201cTrademark my stuff.\\n\\nPlease subscribe, rate, and review our show on iTunes. This will help spread the word about our podcast so amazing stories like Kyona can continue to inspire women looking to launch their own Off Script journies.\\nGo Off Script as Kyona McGhee helps us protect our hard-earned brands through the trademarking process.\\xa0\\nListen on Apple Podcasts\\n\\nYou'll learn about: \\n\\n \\tWhy she decided to launch her own practice even with student loans.\\n \\tThe pros and cons of going the DIY route for the trademarking process.\\n \\tThe roadmap to trademarking your brand.\\n \\tHow she defines success in her business.\\n\\nMentioned in this episode: \\n\\n \\tBusiness Instagram: @kyonathelawyer\\n \\tWebsite: trademarkmystuff.com\\n\\nAnnouncements:\\n\\n \\tWe want to share YOUR Off Script moments on the podcast and hear where your off script journey has taken you. Whether you\\u2019ve changed careers, ended a relationship, started a new business, moved countries, or significantly changed your mindset, we would love to share your story. If you would like to be featured as the Off Script listener of the week, send me your story at hi@shesoffscript.com\\n \\tIf you\\u2019re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity\\n\\nThank you so much for listening!\\nSubscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here."