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Diana Fryc is a Shameless Mom and stepmom who was raised by immigrant refugee parents.\xa0Her father is a holocaust survivor.\xa0Professionally, she is a marketing executive with 20 years of experience advising brands from Fortune 50 companies to start-ups on how to address their toughest growth challenges. As partner and CMO of branding firm Retail Voodoo, Diana uses her expertise in brand development, innovation, consumer markets, marketing, and packaging systems to help clients generate meaningful and sustainable growth. Tireless and determined in every element of her work, Diana believes that business should be a force for good.\xa0She uses her networking superpowers to drive change in the food, beverage, and wellness industries - specifically in the areas of employment diversity, food equality, and the promotion of sustainable supply chain.\xa0She is also the founder and host of The Gooder Podcast where she interviews the powerhouse women leading on every level in food, beverage, and wellness.\n\nListen in to hear Diana share:\xa0\n\nHow her work with Jane Goodall impacted her work and professional journey in a profound way\n\nHer experience being raised in the US by immigrant refugee parents and navigating being \u201cin the middle\u201d of so many aspects of her identity - not fitting in in many places and always feeling like an outsider\n\nThe impact of learning her Dad was a holocaust survivor in her twenties\n\nHow she has been able to use \u201cfinding common ground by acknowledging differences\u201d as a superpower\xa0\n\nHow she has used her values and layered identities to build a company around her personal philosophy to \u201cdo good\u201d\n\nWhat she loves and what she struggles with as a stepparent\n\nHer experience getting her MBA as a mom of a middle schooler and high schooler\n\n\nLinks mentioned:\n\nConnect with Diana and follow her work: Retail-voodoo.com\n\n\nDiana\u2019s Podcast: Gooder Podcast\xa0\n\nDiana on LinkedIn\n\nRetail Voodoo on LinkedIn\n\nRetail Voodoo on FB\n\nDiana on IG\n\n\nWe love the sponsors that make this show possible! You can always find all the special deals and codes for all our current sponsors on our website: https://shamelessmom.com/sponsor\nInterested in becoming a sponsor of the Shameless Mom Academy? Email our sales team at sales@adalystmedia.com\nLearn more about your ad choices. Visit megaphone.fm/adchoices