Anchor Text Best Practices for Google by Roger Montti #416
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Anchor Text Best Practices for Google
Anchor text is the text used in the links to your site. It used to be that if you acquire enough links with the appropriate keywords in the anchor text that your site will begin to rank for those keywords. But at some point websites experienced penalizations for having statistically unnatural ratios of anchor text links. Here are the best practice for the use of anchor text today.
Author: Roger Montti
Source: https://www.searchenginejournal.com/anchor-text/250025/#close
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