Regulating Employee Social Media Use; Facebook Top News Visibility

Published: Nov. 3, 2011, 2:33 p.m.

b'Kristy Bolsinger, social business consultant at Ants Eye View and blogger at kristybolsinger.com, discusses how to determine how a business should regulate employees social media use, the challenge of determining ROI from social media, and the process of socializing a product or service beyond the brand. Then Aaron, Jessica and Virginia look at ways to help your Facebook content be visible in the Top News Feed.'