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Larissa Cornelius owns nFold, a South African proposal consultancy that inspires success through words that win. She is the current chair of the Association of Proposal Management Professionals (APMP) SA chapter. She has over 17 years\\u2019 business development and operational experience. She is a certified APMP Professional and was voted as one of the 40-under-40 APMP professionals in 2018. By combining proposal best practice with her operational and sales background, she actively promotes the proposal profession and helps businesses to win more. She is passionate about proposals and following best practices; as winning proposals ethically \\u2013 improves lives, by creating and retaining jobs.

Green Eggs and Ham by Dr Seuss was written in 1960, yet as of 2014, the book sold over 8 million copies. In this fun session, Larissa shares\\xa0 what \\u201cGreen Eggs and Ham and Dr Seuss.\\u201d Teaches us in terms of creating proposals and sales stories that sell. The talk explores if stories will improve your bottom line \\u2013 if you are curious, join us.