Taking On Location Independence Coaching During the Pandemic

Published: Nov. 26, 2020, 11 a.m.

b'Prior to the pandemic, Melnick was traveling rather frequently. She started a blog, Wanderlust Movement, when she started her digital nomad experience as a means to keep friends and family up to date on her travels and to inspire South Africans to travel more (and for less!). Working with many travel brands as a travel writer and freelancing with other travel companies, this year was panning out to be busy and full of new destinations for her. As the pandemic hit, however, much of her work slowed\\u2014as it did for many of us.\\n\\nDespite travel restrictions around the globe, Melnick has still been able to create travel content. She found that her previous blogs that focused on more local excursions in and around South Africa were being engaged again. Naturally, local travel has been the go-to option for those looking to scratch the travel itch around the world. She then noticed PR agencies focusing on virtual campaigns, working with some bloggers to create content for what can be called "armchair travel," as well as repurposing content with influencers from previous trips.'