207 | How To Overcome B2B Deal Killing Obstacles, Tom Williams
b"Tom Williams shares how companies and individuals can overcome some of the most common deal-killing obstacles sellers encounter in the sales process that can kill an opportunity. Tom is the Chairman & Founder at Strategic Dynamics Inc. a firm that helps organizations accelerate revenue generation.\\n\\nIn our discussion, Tom shares concepts from his new book The Seller\\u2019s Challenge, How Top Sellers Master 10 Deal Killing Obstacles in B2B Sales. Tom\\u2019s current research, best practices, and real-life examples can help you craft an actionable plan to optimize productivity and drive success.\\n\\nYou're going to learn a ton from Tom Williams.\\n\\nListen and Discover\\n\\n> The biggest mistake sellers make when it comes to working with buyers or procurement.\\n> What causes your product or service to be seen as a commodity versus high value.\\n> How a creating a Stakeholder Map can help you figure out who needs to be involved in discussions.\\n> 10 reasons sales calls fail.\\n> The biggest sales skill that gets overlooked.\\n> And much more...\\n\\nDiscover more about the Same Side Selling Podcast\\nhttps://www.ianaltman.com/same-side-selling-podcast/"