Developing an Employer Brand and Attracting the Best Salespeople w/ Paul Dodd

Published: Dec. 3, 2017, 5 a.m.

b'In this episode Paul Dodd discusses the importance of developing an employer brand and attracting the best salespeople. Learn what an employer brand is and why it matters, what candidates look for in an employer beyond monetary rewards, how important it is to hire salespeople who connect with the employer brand, and when it\\u2019s the right time to outsource recruitment efforts to find the best sales candidates.'