Advancing Analytics Maturity with Google Marketing Platform with Michael Loban

Published: March 2, 2021, 10:14 p.m.

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In this Expert Insight Interview, we welcome Michael Loban, author of Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform. He and John Golden discuss the book and the principles within it, focusing on the specific aspects that digital marketers can use to get a leg up on the competition.

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