Optimal Pre-Call Planning with Level Five Sales Expert John Hoskins
b'This is episode 496.
Tips for Sales Career Success
Read the complete transcript on the Sales Game Changers Podcast website.
JOHN\\u2019S TIP: \\u201cBe a zealot about pre-call planning. Read 10-K\\u2019s, look at their Twitter, go look at their Facebook, go find out as much as you can about that person and their business as you possibly can. If you look at the risk factors in most 10-K\\u2019s, if you\\u2019re calling on public companies, you\\u2019ll know what\\u2019s on the mind of that person and you don\\u2019t have to ask the \\u2018what keeps you up at night\\u2019 question because it\\u2019s right there in black and white. Get your call opening correct and that call plan. The planning is priceless. Planning a call is priceless.
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