How BD Professionals Can Help Their Customers Grow Without Needing to Meet Them in Person with ICF Public Sector Leader Mark Lee

Published: Jan. 28, 2021, 10:52 p.m.

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This is episode 319.

Read the complete transcript on the Sales Game Changers Podcast website.

MARK\\u2019S TIP TO EMERGING SALES LEADERS: \\u201cIt\\u2019s really important for salespeople to understand their organization\\u2019s North Star. What is it that they do better than anybody else and why do you want to work there? If they really understand that, the interactions with the clients are going to be more meaningful, they\\u2019re going to be more impactful and then you\\u2019re going to position that team for success.\\u201d

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