BROADCASTS.com

Published: Jan. 29, 2016, 5:23 p.m.

b'

Ep 155 features\\xa0Vincent Harris, the CEO of Harris Media and Chief Digital Strategist for Senator Rand Paul. Listen as Nathan and Vincent discuss the Harris Media\\u2019s online services and how it relates to political strategy.

\\n

3 Key Points:

\\n

\\n
• As media choices become more and more fragmented, it\\u2019s become important to observe which online platforms can maximize a politician\\u2019s voice. (Reddit, Snapchat, Facebook)
\\n
• Most online funding for political campaigns come through online email solicitations.
\\n
• It pays to have more patience in one\\u2019s professional and personal life \\u2013 and also to stress less about the little things.
\\n

\\n

Bio
Vincent Harris is CEO of Harris Media and Chief Digital Strategist for Senator Rand Paul. Previously he has worked on the digital side of three Presidential races, having run all online operations for Texas Governor Rick Perry and Speaker Newt Gingrich\\u2019s 2012 campaigns. In 2014 Vincent was hired by Israeli Prime Minister Benjamin Netanyahu to oversee the digital operations for his Likud party\\u2019s successful campaign.

\\n

Vincent spent over three years working with Ted Cruz, whom many have credited his successful use of the web as part of his incredible underdog win. Under Vincent\\u2019s watch, the nationally acclaimed firm, Harris Media, has grown into a successful company with over 20 employees proudly headquartered in Austin, Texas.

\\n

Vincent is a strong believer in the power of the internet as a tool to influence the public arena, and his firm\\u2019s successes have been noted in numerous publications and news outlets. His expertise stretches from practical application into academia where he is working towards a PhD at the University of Texas and is blessed to be guest faculty at Baylor University.

\\n

He was named the youngest \\u201cRising Star\\u201d in Politics by Campaigns & Elections Magazine and was recently profiled in Bloomberg, where he was dubbed \\u201cThe Man Who Invented the Republican Internet.\\u201d

\\n

Time Stamped Show Notes:

\\n

\\n
• 01:00 \\u2013 Nathan\\u2019s introduction to today\\u2019s show
\\n
• 01:38 \\u2013 Vincent joins the show
\\n
• 01:48 \\u2013 Vincent\\u2019s been working in politics since the age of 14, volunteering locally and building websites.
\\n
• 02:50 \\u2013 At Harris Media, Vincent\\u2019s team manages digital communication for his clients by building websites, maintaining social media, and creating videos.
\\n
• 03:45 \\u2013 As media platforms increase every day, reaching an audience is now dependent on new online trends and websites such as Snapchat and Reddit. Vincent watches these trends to most effectively reach audience members for his clients.
\\n
• 05:19 \\u2013 Vincent\\u2019s firm has found that applications like Heyo are useful for getting emails.
\\n
• 06:13 \\u2013 Roughly ten percent of Rand Paul\\u2019s online fundraising came from his online store which Harris Media maintains.
\\n
• 06:32 \\u2013 In order to increase sales, Vincent\\u2019s firm allowed customers of Rand Paul\\u2019s online store to vote on which products they wanted on sale.
\\n
• 07:43 \\u2013 According to Vincent, most political campaigns raise their money through online email solicitations.
\\n
• 08:30 \\u2013 Rand Paul\\u2019s raised a little south of 10 million dollars through online means in the past 12 months for his campaigns.
\\n
• 09:27 \\u2013 Harris Media makes money through online services for clients who usually pay them a monthly retainer. The company was started in Vincent\\u2019s dorm room in college and currently has about 35 employees.
\\n
• 10:37 \\u2013 Vincent\\u2019s clients pay a range from 4K to 15K a month. The firm has about 15 clients. 11:22 \\u2013 Although Harris Media is a conservative/libertarian agency \\u2013 their clients are not necessarily politically affiliated.
\\n
• 12:50 \\u2013 Vincent talks about a full day live stream for Rand Paul.
\\n
• 15:06 \\u2013 Vincent believes that Trump is too brash with his political statements.
\\n
• 16:58 \\u2013 Famous Five
\\n

\\n

Resources Mentioned:

\\n

\\n
• Growth Geeks \\u2013 The way Nathan hires growth hackers on a per project basis for things like info graphics, blog posts, and other growth projects
\\n
• Too Conservative \\u2013 Blog Vincent started in High School
\\n
• Harris Media \\u2013 Vincent\\u2019s Website mobile app
\\n
• Wikipedia \\u2013 More information on Vincent
\\n
• Mark Zuckerberg \\u2013 CEO Vincent keeps up with
\\n
• Love Works \\u2013 Book Vincent stands by
\\n
• Over App \\u2013 One of Vincent\\u2019s favorite tools
\\n
• Perfect Video \\u2013 Another of Vincent\\u2019s online tools
\\n

\\n

Famous 5

\\n

\\n
• Favorite Book?\\u2014Love Works by Joel Manby
\\n
• What CEO do you follow?\\u2014 Mark Zuckerberg
\\n

\\n

\\n
• What is your favorite online tool?\\u2014 OverApp and Perfect Video
\\n

\\n

\\n
• Do you get 8 hours of sleep?\\u2014 Most nights, yes.
\\n
• If you could let your 20 year old self know one thing, what would it be?\\u2014Be more trusting of God, stress less about the little things. And also to have more patience in his professional and personal life.
\\n

\\n

Credits

\\n

Show Notes provided by Mallard Creatives

\\n

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

\\n

The Top is FOR YOU if you are:

\\n

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

\\n

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

\\n

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

\\n

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

\\n

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

\\n

\\xa0

\\n

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that\'s like an audio version of Pat Flynn\'s monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

'