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Ashu Dubey, Co-Founder of Get Applause, an app designed to help people lose weight and get back in shape. Listen as Nathan grills Ashu about the valuation of his business, how he was able to court Marc Benioff, and why an $8M offer wouldn\u2019t be enough for him to sell right now.

Famous 5
Favorite Book? \u2013 Pitch Anything
What CEO do you follow?\u2014 Jack Dorsey
What is your favorite online tool?\u2014 SideKick by Hubspot
Do you get 8 hours of sleep?\u2014 No
If you could let your 20 year old self know one thing, what would it be?\u2014Start one more company.

Time Stamped Show Notes:
01:06 \u2013 Nathan\u2019s introduction
01:32 \u2013 Welcoming Ashu to the show
01:48 \u2013 How Ashu makes money
02:40 \u2013 Volume, downloads, and how they\u2019re making money
03:03 \u2013 Active users are defined as someone who takes an action with a month
03:29 \u2013 Nathan quizzes Ashu on the meaning of \u201cRetention\u201d
04:55 \u2013 Raising money, and keeping the lights on via a priced round
06:25 \u2013 The leadership team at Applause
07:50 \u2013 Why Ashu feels an $8M valuation is small
08:40 \u2013 Optimize for the long term
09:50 \u2013 Execution risk
11:03 \u2013 The data points used for valuation
12:53 \u2013 Courting Marc Benioff
13:30 \u2013 Ashu\u2019s Twitter Handle

3 Key Points:
Understand how you\u2019re going to make money\u2014if you don\u2019t, you\u2019re done before you get started.
Optimize your businesses for the long-term.
Clearly understand your execution risk.

Resources Mentioned:
Edgar \u2013 Nathan uses Edgar instead of other scheduling tools\xa0for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over \u2013 time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn\u2019t have to work or pay for.
Host Gator - Powerful web hosting made easy and affordable.
Sidekick \u2013 The online tool Ashu can\u2019t live without
Pitch Anything \u2013 Ashu\u2019s favorite business book
Jack Dorsey \u2013 The CEO Ashu follows

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The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

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Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

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