How to Profit Big and Give Back At Same Time with Yanik Silver

Published: Jan. 25, 2016, 8 a.m.

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Ep 144 Yanik Silver redefines how businesses is played in the 21st century as the intersection of more profits, more fun and more impact. \xa0Starting with his first million-dollar idea at 3 o\u2019clock in the morning, he has bootstrapped 7 other products and services to the 7-figure mark from scratch without funding, taking on debt or even having a real business plan. \xa0Yanik\u2019s story and businesses have been featured in WIRED, TIME.com, USA Today, SmartMoney.com, MSN Money, Entrepreneur, Fox Business News, WORTH.com and the Wall Street Journal among others.

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3 Key Points:

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  1. A business shouldn\u2019t be just about earnings \u2013 it should have an aim that affects the world positively.
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  3. Self-publishing a book has some upsides like more flexibility and freedom.
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  5. Follow your heart when making a choice \u2013 it may not be an easy one, but you\u2019ll likely make the right decision.
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\nEpisode Notes:\xa0\n
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  • 01:00 \u2013 Nathan\u2019s introduction to today\u2019s show
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  • 01:33 \u2013 Yanik joins the show
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  • 02:18 \u2013 Frequently, customers want the fish handed to them, not to be taught how to fish.
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  • 03:04 \u2013 Yanik got a very early start in entrepreneurship, he was a cold-caller at 16.
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  • 03:47 \u2013 Printed Salesmanship by Robert Rucksten My first 65 years in advertising by
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  • 05:16 \u2013 Yanik respects the value of books especially since some authors put their expertise of about a decade in them.
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  • 06:42 \u2013 About 100K people have read Yanik\u2019s books.
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  • 07:26 \u2013 Self-publishing gives the author more flexibility with timeline and control.
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  • 09:51 \u2013 Yanik sometimes disagrees with the use of the words \u201cgive back\u201d because it implies guilt, that something should be returned.
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  • 10:34 \u2013 Yanik talks about Maverick 1000 and its impact fund.
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  • 11:23 \u2013 One of the topics the group talked about was the decline of bee populations and how entrepreneurship could positively impact the problem.
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  • 12:18 \u2013 The membership cost for Maverick 1000 is about 1,500$ a month and 10% of it goes into the impact fund, which goes into projects.
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  • 13:32 \u2013 Maverick 1000 is currently around 125 members \u2013 there\u2019s another entrepreneurial group called Maverick Next which is all 25 years and under.
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  • 13:55 \u2013 The organization has used about 2 million to create some sort of impact on the world.
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  • 14:34 \u2013 Famous Five
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\nFamous 5\n
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  • Favorite Book?\u2014 The Great Work of Your Life by Stephen Cope
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  • What CEO do you follow?\u2014 Sir Richard Branson
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  • What is your favorite online tool?\u2014 Trello
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  • Do you get 8 hours of sleep?\u2014 No
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  • If you could let your 20 year old self know one thing, what would it be?\u2014 Continue following your heart. It might not make an easy decision but it\u2019ll make the right one.
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\nResources Mentioned:\n\n

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