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John Lincoln, the CEO of Ignite Visibility, California\\u2019s #1 SEO company in 2015. John\\u2019s an expert on online visibility who\\u2019s worked with hundreds of high-profile clients. Listen as Nathan and John talk about Ignite Visibility, quitting a six-figure job, and the process of writing John\\u2019s new book Digital Influencer.

Famous 5
Favorite Book? \\u2013 Unleash the Power Within
What CEO do you follow? \\u2014 Tony Robbins and Neil Patel
What is your favorite online tool? \\u2014 Basecamp, ColorNote, SEMrush
Do you get 8 hours of sleep?\\u2014 No
If you could let your 20 year old self know one thing, what would it be? \\u2014 You don\\u2019t have to have it all figured out. Take your time to see what\\u2019s out there.
Time Stamped Show Notes:
01:15 \\u2013 Nathan\\u2019s introduction
01:45 \\u2013 Welcoming John to the show
01:51 \\u2013 John started Ignite Visibility at the age of 30 while a director at SEO Inc
02:30 \\u2013 Gave up a salary of over $100k and a satisfying role
03:04 \\u2013 \\u201cIt was literally the scariest thing I\\u2019ve done in my life\\u201d
03:40 \\u2013 Invested $10k personally in Ignite Visibility
04:05 \\u2013 John was well-known in the industry and gained 9 clients in his first 6 months
04:33 \\u2013 Contracts range from $2k to $20k each month
04:50 \\u2013 Total revenue in the first year (2013) just under $1 million
05:05 \\u2013 Aiming for $3 million revenue this year
06:00 \\u2013 20-30% net margin on revenue
06:40 \\u2013 What are they doing with profits?
07:40 \\u2013 Digital Influencer - John\\u2019s book
08:25 \\u2013 John hopes the book will provide concrete tips for young entrepreneurs
09:20 \\u2013 Self-published on Amazon and used CreateSpace to make the print copy
10:20 \\u2013 All proceeds from the book go to charity
10:40 \\u2013 Aiming to sell 1,000 copies to raise $7k - $10k
11:30 \\u2013 Sales almost entirely online
12:15 \\u2013 Book launched February 2016
15:49 \\u2013 Famous Five

3 Key Points:
Take the plunge and do something that you love. Even if it terrifies you, it\\u2019ll be worth it.
Building your digital influence is a process - there are concrete steps you can take to achieve it
If you\\u2019re young, don\\u2019t put too much pressure on yourself. Enjoy what\\u2019s around you and don\\u2019t push too hard.

Resources Mentioned:
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Host Gator \\u2013 The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Leadpages \\u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible \\u2013 Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.

Show Notes provided by Mallard Creatives