BROADCASTS.com

In Episode #629, Nathan interviews Jennifer Reyna. She\u2019s got a lot of energy and more importantly, she studied business creation and development in Mexico. She\u2019s created 3 startups so far, Agri DeliCo which is a socio-company, Brain Fusion which is embedded in software development, and Gaszen or gas management. They\u2019ve raised over $650K in Mexico and have developed their own working product. She\u2019s a mother, lover, sister, and daughter that enjoys her life and lives with zero regrets. She said, after all, there\u2019s only one life and she\u2019s in a constant pursuit of the best version of herself.

Famous Five:

• Favorite Book? \u2013 Lean Startup
• What CEO do you follow? \u2013\xa0 Elon Musk
• Favorite online tool? \u2014 Slack
• Do you get 8 hours of sleep?\u2014 6
• If you could let your 20-year old self, know one thing, what would it be? \u2013 \u201cThat hard work can make everything happen for sure\u201d

\xa0

Time Stamped Show Notes:

• 01:34 \u2013 Nathan introduces Jennifer Reyna to the show
• 02:22 \u2013 Jenny realized that people complain about their gas
• • 02:38 \u2013 Jenny created a device that works with stationary tanks
  • 02:48 \u2013 Gaszen has an application where the consumer can see his gas consumption, statistics, and choose the best gas supplier
  • 02:59 \u2013 Gaszen monetizes through selling information to gas suppliers
  • 03:08 \u2013 Gaszen also monetizes from a consumer who wants automation
• 03:34 \u2013 Gaszen isn\u2019t in the market yet and is still finishing its development
• • 03:41 \u2013 Gaszen will start selling in April
  • 03:43 \u2013 Gaszen already approached gas suppliers and has pre-ordered from them
• 03:57 \u2013 There are already 2 gas suppliers who have bought from Gaszen
• 04:05 \u2013 Gaszen also has real estate clients
• • 04:31 \u2013 Gaszen has partnered with 3 real estate firms
  • 04:35 \u2013 Gaszen is currently in discussion with 15 more real estate firms in Mexico
• 04:48 \u2013 The firm buys the device for $77
• • 04:59 \u2013The device will go directly to the buyer of the house
• 05:21 \u2013 Gas suppliers get a discounted price for buying the device in bulk
• 05:48 \u2013 Mexico has problems with gas suppliers giving updates
• 06:08 \u2013 Each gas supplier bought 5k units of the device
• • 06:19 \u2013 The amount per piece will be $50
• 06:38 \u2013 Having clients before the actual launch of the product is good for Gaszen
• 06:49 \u2013 Gaszen\u2019s first Kickstarter
• • 07:07 \u2013 Gaszen raised 80K Mexican peso
  • 07:19 \u2013 Gaszen had 111 backers
• 07:41 \u2013 Gaszen is B2B focused
• 07:48 \u2013 Gaszen has raised their first seed round with a total of $350K
• • 08:05 \u2013 It was an equity round
• 08:14 \u2013 Gaszen started 2 years ago
• 08:26 \u2013 Gaszen had Angel investors and won the biggest Hackathon in the world
• • 08:47 \u2013 Gaszen raised $300k with Angel investors
• 09:13 \u2013 From the gas suppliers, Gaszen charges after the 6-month trial, a monthly fee is charged per device or per device and user
• 09:32 \u2013 Gaszen charges 9 Mexican pesos per automated service
• 09:59 \u2013 Gaszen has no MRR currently
• 10:23 \u2013 The team has 5 people in management and 3 junior engineers
• • 10:43 \u2013 The team is based in Le\xf3n Guanajuato, M\xe9xico
• 11:03 \u2013 It costs Gaszen $36 to make the device
• • 11:30 \u2013 The whole device is made in Mexico
• 11:43 \u2013 The volume needed per year is 50K units in order to get a better price
• 12:13 \u2013 Gaszen wants to keep manufacturing in Mexico, if possible
• 13:45 \u2013 The Famous Five

\xa0

3 Key Points:

• Look at the most common problem and create a solution.
• If you can keep sourcing and manufacturing locally and with a good price, the better.
• Keep at it\u2014hard work definitely pays off.

\xa0

Resources Mentioned:

• The Top Inbox\xa0 \u2013 The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
• Organifi \u2013 The juice was Nathan\u2019s life saver during his trip in Southeast Asia
• Klipfolio \u2013 Track your business performance across all departments for FREE
• Acuity Scheduling \u2013 Nathan uses Acuity to schedule his podcast interviews and appointments
• Host Gator\xa0\u2013 The site Nathan uses to buy his domain names and hosting for the cheapest price possible
• Audible\xa0\u2013 Nathan uses Audible when he\u2019s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books
• Freshbooks \u2013 Nathan doesn\u2019t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW
• Show Notes provided by Mallard Creatives