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Shashank Murali. He\\u2019s a BITS Pilani alumni. He\\u2019s a co-founder and CEO at TapChief \\u2013 a platform to seek advice from industry professionals. Previously, he built and sold Edvice, an on-demand tutoring app, to HashLearn. He had a product for Hashlearn before he decided to set on a path to democratize knowledge sharing with TapChief. Apart from startups and tech, Shashank enjoys cricket, psychedelic music, and swears by Pink Floyd.

Famous Five:

• Favorite Book? \\u2013 The Everything Store
• What CEO do you follow? \\u2013\\xa0 Vijay Shekhar Sharma
• Favorite online tool? \\u2013\\xa0 Trello
• Do you get 8 hours of sleep?\\u2014 No
• If you could let your 20-year old self, know one thing, what would it be? \\u2013 \\u201cTo persist more\\u201d

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Time Stamped Show Notes:

• 01:25 \\u2013 Nathan introduces Shashank to the show
• 02:11 \\u2013 Shashank shares what TapChief is
• • 02:25 \\u2013 TapChief charges from the expert\\u2019s pay
• 02:36 \\u2013 TapChief is similar to Clarity.fm
• • 02:44 \\u2013 Shashank shares how TapChief is different from Clarity
  • 03:14 \\u2013 TapChief has a various of offerings
• 03:25 \\u2013 TapChief is a marketplace
• 03:39 \\u2013 The 2 sides of TapChief:
• • 03:45 \\u2013 Experts ask for a consultation charge and TapChief gets a fee from that
  • 04:30 \\u2013 Experts monetize their knowledge using TapChief
• 05:33 \\u2013 Average order size
• 06:14 \\u2013 Shashank believes that their market would still grow
• 06:40 \\u2013 TapChief was launched in a B2C play
• 07:07 \\u2013 TapChief takes 20% from the experts\\u2019 charges
• 07:21 \\u2013 Average number of experts in the platform
• 07:31 \\u2013 TapChief was launched in February 2016
• 07:48 \\u2013 Average number of students who have purchased from TapChief
• 08:28 \\u2013 TapChief is giving the experts options to present themselves better
• 09:05 \\u2013 1000 out of 5000 experts in TapChief had conversations already
• 09:31 \\u2013 Shashank shares how they measure their growth
• • 09:58 \\u2013 What Shashank primarily measures
• 10:16 \\u2013 TapChief has raised $150K with a team of 10
• 10:40 \\u2013 The number of hours TapChief has crossed
• • 10:50 \\u2013 Average monthly minutes of interactions
• 11:25 \\u2013 Shashank shares how they leverage the number of students
• 12:25 \\u2013 Revenue goal for 2017
• • 12:42 \\u2013 Shashank\\u2019s focus is on the number of minutes of interactions
• 13:02 \\u2013 Shashank\\u2019s plan is to grow the number of minutes
• 14:10 \\u2013 Shashank is open to B2B collaborations
• • 14:45 \\u2013 Shashank explains why a business would pay for collaboration
• 15:18 \\u2013 Where the majority of the revenue is coming from
• 15:46 \\u2013 2016 total revenue
• 16:35 \\u2013 The Famous Five

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3 Key Points:

• We are experts in our own field and there are platforms where you can monetize your knowledge.
• You don\\u2019t always have to focus on the revenue\\u2014there are metrics that should be considered.
• Be more persistent\\u2014especially in the things that are most important to you.

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Resources Mentioned:

• Acuity Scheduling \\u2013 Nathan uses Acuity to schedule his podcast interviews and appointments
• Drip \\u2013 Nathan uses Drip\\u2019s email automation platform and visual campaign builder to build his sales funnel
• Toptal\\xa0\\u2013 Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn\\u2019t have to hire a co-founder due to the quality of Toptal
• Host Gator\\xa0\\u2013 The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
• Audible\\xa0\\u2013 Nathan uses Audible when he\\u2019s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
• The Top Inbox\\xa0 \\u2013 The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
• Jamf \\u2013 Jamf helped Nathan keep his Macbook Air 11\\u201d secure even when he left it in the airplane\\u2019s back seat pocket
• Freshbooks \\u2013 Nathan doesn\\u2019t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW
• Show Notes provided by Mallard Creatives