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Nathan interviews Patrick O\'Luanaigh. He started as a programmer and designer at Codemasters 20 years ago, working on micro machines V3. Prior to founding nDreams, in 2006, he was a creative director at Eidos where he was responsible for the design and gameplay of all the titles there including the well-known Tomb Raider Legend and Hitman Blood Money. nDreams is now 50 people strong and pivoted to solely focusing on virtual reality 3 years ago. nDreams has launched 6 VR titles to date.

Famous Five:

• Favorite Book? \\u2013 The Chimp Paradox
• What CEO do you follow? \\u2013\\xa0 Elon Musk and Brendan Iribe
• Favorite online tool? \\u2014 Box
• Do you get 8 hours of sleep?\\u2014 Yes
• If you could let your 20-year old self, know one thing, what would it be? \\u2013 \\u201cLife is too short to play it safe, you gotta take your risk. It\\u2019s so much more exciting even though it is scary, you just gotta do it. Be brave!\\u201d

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Time Stamped Show Notes:

• 01:18 \\u2013 Nathan introduces Patrick to the show
• 02:07 \\u2013 The greatest challenge of VR (virtual reality) at the moment is the limited number of hardware available
• 02:16 \\u2013 \\u201cWe are still figuring out how to make the very best games in the experience of VR\\u201d
• 02:36 \\u2013 nDreams\\u2019 game that has generated the most income is Perfect Beach
• 03:02 \\u2013 nDreams\\u2019 key metric is the number of units sold
• 03:18 \\u2013 nDreams has sold 250K units
• 03:49 \\u2013 nDreams has 50 people in the team
• • 03:56 \\u2013 Ideas come from anyone in the studio
  • 04:05 \\u2013 They work with the best idea and do an estimate
  • 04:25 \\u2013 There\\u2019s a lot of things to learn in VR
  • 04:30 \\u2013 nDreams focuses on gameplay
• 04:49 \\u2013 Perfect can be purchased on Google Play Store or your VR digital store
• • 05:16 \\u2013 Mobile version currently costs $2.99
  • 05:20 \\u2013 The high-end version costs around $7.99
• 05:40 \\u2013 nDreams has earned 75K from Perfect
• 05:50 \\u2013 The challenge of PlayStation VR is the price
• 06:06 \\u2013 Patrick has not heard of other competitors who have sold as much VR as they have
• 06:44 \\u2013 It\\u2019s hard to tell the total potential basis for the VR space
• 07:00 \\u2013 Patrick started the company 10 years ago
• 07:36 \\u2013 nDreams was bootstrapped but they raised capital for VR
• 08:06 \\u2013 nDreams has raised around $6M
• 08:14 \\u2013 Patrick started the business even before the start of the VR market
• 08:41 \\u2013 2016 top line revenue
• 09:30 \\u2013 Patrick can predict which games will do well even when they\\u2019re still early in the market
• 09:43 \\u2013 nDreams is trying out different games and genres
• 09:53 \\u2013 \\u201cWe\\u2019re in the stage of learning what works well\\u201d
• 10:08 \\u2013 In nDreams\\u2019 released games, SkyDIEving is the only one that\\u2019s for free
• 10:48 \\u2013 Perfect Beach was from an experiment
• 11:08 \\u2013 Gunner\\u2019s expenses
• 11:45 \\u2013 nDreams is launching more games this year
• 12:30 \\u2013 Patrick shares where most people are buying their games
• 13:15 \\u2013 The Famous Five

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3 Key Points:

• Being in a space that is new can be challenging because of the limited data and resources.
• You learn in every process you take .
• Life is too short to play it safe\\u2014be brave and take those risks!

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Resources Mentioned:

• Acuity Scheduling \\u2013 Nathan uses Acuity to schedule his podcast interviews and appointments
• Drip \\u2013 Nathan uses Drip\\u2019s email automation platform and visual campaign builder to build his sales funnel
• Toptal\\xa0\\u2013 Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn\\u2019t have to hire a co-founder due to the quality of Toptal
• Host Gator\\xa0\\u2013 The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
• Audible\\xa0\\u2013 Nathan uses Audible when he\\u2019s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
• The Top Inbox\\xa0 \\u2013 The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
• Jamf \\u2013 Jamf helped Nathan keep his Macbook Air 11\\u201d secure even when he left it in the airplane\\u2019s back seat pocket
• Freshbooks \\u2013 Nathan doesn\\u2019t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW
• Show Notes provided by Mallard Creatives