EP 571: SenaHill Transacted $200M In FinTech 2016, 7 Predictions for 2017 with Founding Partner Neil DeSena

Published: Feb. 15, 2017, 10 a.m.

Neil DeSena. He\u2019s one of the founders of SenaHill Partners. He was previously at Goldman Sachs, where he really led the creation of a pioneering and institutional training technologies system which has been used worldwide for over 20 years. He was the Managing Director, Global Head of REDI Products at Goldman Sachs from 2000 - 2006. Neil\u2019s leadership helped build a leading, global, multi-asset training system that has expanded data centers and global networking through Europe and Asia.

Famous Five:

  • Favorite Book? \u2013 n/a
  • What CEO do you follow? \u2013 Duncan Niederauer
  • Favorite online tool? \u2014 Salesforce
  • Do you get 8 hours of sleep?\u2014 No
  • If you could let your 20-year old self, know one thing, what would it be? \u2013 \u201cPay a little more attention to the details\u201d

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Time Stamped Show Notes:

  • 01:20 \u2013 Nathan introduces Neil to the show
  • 02:20 \u2013 Neil shares how their company is finding businesses to invest in
  • 02:40 \u2013 Neil and his partners are all entrepreneurs and have experience running businesses
  • 02:54 \u2013 Neil shares why they focus on FinTech
  • 04:25 \u2013 Average total transaction volume that they\u2019ve had in 2016
  • 04:54 \u2013 Fintech in 2017
  • 05:40 \u2013 Distributive ledger of concept is ready for primetime
  • 06:00 \u2013 Symbiont is well positioned in the distributive ledger of concept space
    • 06:24 \u2013 Symbiont will be at the point of formation for all other companies
    • 06:34 \u2013 Companies can now be registered digitally
  • 06:46 \u2013 Symbiont\u2019s founder, Mark\xa0 Smith, was Neil\u2019s first advisor
    • 06:50 \u2013 Mark also founded Lava Effects
    • 07:00 \u2013 Mark teamed up with the most successful open source company
  • 07:45 \u2013 Neil\u2019s prediction of how people will respond to Wall Street and their new administration
    • 08:08 \u2013 \u201cI\u2019m not quite sure how things are going to work out\u201d
    • 08:14 \u2013 Banks have to adjust to it
  • 08:55 \u2013 Neil discusses the economy of the distributive ledger
  • 09:45 \u2013 The company that Neil thinks is well positioned to take advantage of the no churn economy in the FinTech sector
  • 10:10 \u2013 Neil is also interested in the retirement sector
    • 10:30 \u2013 There is still no new technology to work around retirement money
    • 10:50 \u2013 Neil has seen possible companies, but not one from their portfolio
  • 11:00 \u2013 Fundamentals being displaced by quantimentals
  • 12:10 \u2013 Neil\u2019s opinion regarding Wealth Front winning over on the money the people currently have on Vanguard
  • 13:20 \u2013 There are companies who are trying to bridge the gap between the Baby Boomers and Generation Y
  • 13:50 \u2013 SenaHill hasn\u2019t made an investment yet, on an insurance company
  • 14:40 \u2013 SenaHill\u2019s focus in 2017
    • 14:50 \u2013 \u201cWe try to find companies that we can invest in and help and be with them for the life\u201d
  • 15:05 \u2013 The Famous Five

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3 Key Points:

  • Pay attention to the details.
  • Wall Street can be unpredictable because of the new administration \u2013 regardless, banks will have to adjust.
  • There are companies who are trying to bridge the gap between the Baby Boomers and Generation Y.

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Resources Mentioned:

  • Acuity Scheduling \u2013 Nathan uses Acuity to schedule his podcast interviews and appointments
  • Drip \u2013 Nathan uses Drip\u2019s email automation platform and visual campaign builder to build his sales funnel
  • Toptal\xa0\u2013 Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn\u2019t have to hire a co-founder due to the quality of Toptal
  • Host Gator\xa0\u2013 The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
  • Audible\xa0\u2013 Nathan uses Audible when he\u2019s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
  • The Top Inbox\xa0 \u2013 The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
  • Jamf \u2013 Jamf helped Nathan keep his Macbook Air 11\u201d secure even when he left it in the airplane\u2019s back seat pocket
  • Freshbooks \u2013 Nathan doesn\u2019t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW
  • Show Notes provided by Mallard Creatives