BROADCASTS.com

Episode 543

Summary:

In Episode #543, Nathan interviews Andrei Breaz. He\u2019s the founder and CEO of Bant.io which is a B2B leads company. Before that, he was the founder of Keptify, which was acquired by Well Investments. He also worked as the CTO of Harty Hanks and is highly experienced in the B2B sales space.

Famous Five:

• Favorite Book? \u2013 Think and Grow Rich
• What CEO do you follow? \u2013\xa0 Anthony Robbins and Elon Musk
• Favorite online tool? \u2014 Trello
• Do you get 8 hours of sleep?\u2014 No
• If you could let your 20-year old self, know one thing, what would it be? \u2013 Andrei wished he would have caught the entrepreneurial bug sooner

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Time Stamped Show Notes:

• 01:50 \u2013 Nathan introduces Andrei to the show
• 02:25 \u2013 Bant initiates conversations for companies with their ideal prospects
• 03:10 \u2013 Bant is a service model and not a SaaS model
• 03:47 \u2013 Bant is on the prospecting and lead generation stage
• 04:05 \u2013 Bant doesn\u2019t sell data
• • 04:10 \u2013 Bant uses the data they generate using their own software
  • 04:35 \u2013 The distinct data points that Bant uses
• 05:10 \u2013 Average customer pay per month is $1200
• • 05:39 \u2013 The price reflects a medium plan which is a customized plan
  • 05:44 \u2013 There\u2019s 100% money-back guarantee
• 06:00 \u2013 Andrei shares their definition of a hot lead
• 07:13 \u2013 Bant was launched in early 2015
• 07:30 \u2013 Bant is self-funded
• 08:00 \u2013 Number of current customers
• 09:08 \u2013 MRR
• 09:30 \u2013 Andrei is aiming for $1.5M next year
• 09:34 \u2013 2015 total revenue
• 10:10 \u2013 Bant\u2019s actual clients
• • 10:25 \u2013 Most are SMBs
• 10:50 \u2013 Team size and location
• 11:10 \u2013 Bant gets their customers from referrals and word of mouth
• 11:30 \u2013 Bant ran a $ 200 adword campaign when they started
• 11:41 \u2013 Andrei shares Bant\u2019s process
• 12:28 \u2013 LTV
• 12:55 \u2013 Bant\u2019s CAC is marginal
• • 13:10 \u2013 No sales team, but there are account managers
• 14:18 \u2013 Monthly gross customer churn
• 15:10 \u2013 Bant has their own database and has researchers who validate their leads
• • 15:55 \u2013 8 contractors on research
• 16:03 \u2013 3rd party data apps that Bant is using including Builtwith
• 16:50 \u2013 Andrei shares LinkedIn as one of their main data sources
• 17:15 \u2013 Andrei shares his thoughts regarding LinkedIn being acquired by Microsoft
• 18:55 \u2013 The Famous Five

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3 Key Points:

• Do NOT rely on just one large source of data, have a variety of sources.
• Businesses can spend less time hiring the right people if they go through right channels providing the right prospects.\xa0
• Once the entrepreneurial bug bites you\u2014just go for it.

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Resources Mentioned:

• Acuity Scheduling \u2013 Nathan uses Acuity to schedule his podcast interviews and appointments
• Drip \u2013 Nathan uses Drip\u2019s email automation platform and visual campaign builder to build his sales funnel
• Toptal\xa0\u2013 Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn\u2019t have to hire a co-founder due to the quality of Toptal
• Host Gator\xa0\u2013 The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
• Audible\xa0\u2013 Nathan uses Audible when he\u2019s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
• The Top Inbox\xa0 \u2013 The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
• Jamf \u2013 Jamf helped Nathan keep his Macbook Air 11\u201d secure even when he left it in the airplane\u2019s back seat pocket
• Show Notes provided by Mallard Creatives