EP 460: One Man Agency Does $500k Recommending Health Plans with Michael Chapman

Published: Oct. 27, 2016, 9 a.m.

Mike Chapman, an author, speaker and subject-matter expert for both healthcare and insurance matters. Listen as Mike talks about helping self-employed and small business owners take control of their health.

Famous Five:

  • Favorite Book? \u2013 Approach
  • What CEO do you follow? \u2013 N/A
  • Favorite online tool? \u2014 Acuity
  • Do you get 8 hours of sleep?\u2014 No
  • If you could let your 20-year old self know one thing, what would it be? \u2013 \u201cMake the leap\u2014start a business earlier.\u201d

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Time Stamped Show Notes:

  • 01:40 \u2013 Nathan introduces Mike\xa0 to the show
  • 02:10 \u2013 Why people should listen to Mike?
    • 02:25 \u2013 \u201cThere are so many basic things that people can do that will save money and provide better options for healthcare\u201d
  • 02:37 \u2013 Mike is a consultant for small businesses and individuals. He\u2019s also a broker
  • 03:13 \u2013 Total revenue in 2015 is under $ 1 million
  • 03:38 \u2013 Sometimes, Mike will hire people, depending on the season
  • 04:04 \u2013 Average annual net profit
  • 04:45 \u2013 Mike has been in the business for 15 years
  • 04:54 \u2013 First year revenue
  • 05:20 \u2013 Mike is a marketing guy
    • 05:34 \u2013 Mike used to do SEO for insurance
  • 06:13 \u2013 Goal for 2016 revenue
  • 06:36 \u2013 How Mike gets paid
    • 07:01 \u2013 Mike gets paid directly from his recommendation
  • 07:43 \u2013 Mike recommends Nathan alternatives for healthcare providers
    • 07:54 \u2013 Consider a small group plan or business plan
    • 08:24 \u2013 A short term plan can get coverage for you
    • 08:50 \u2013 Why do you get penalize for not having health plan?
    • 08:53 \u2013 Part of Obamacare
  • 10:02 \u2013 Mike would get 3% - 6% per plan
  • 10:47 \u2013 September expenses
    • 11:00 \u2013 Marketing expenses
  • 11:30 \u2013 Mike had signed-up hundreds to thousands of people
  • 11:40 \u2013 Mike is based in Texas
  • 11:58 \u2013 Mike does speaking to increase his network
    • 12:03 \u2013 Email and web marketing
  • 12:20 \u2013 Mike has about 6,000 subscribers
  • 12:40 \u2013 Connect with Mike through his Facebook and website
  • 14:50 \u2013 The Famous Five

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3 Key Points:

  • You can save money and have better healthcare\u2014it just takes planning and discipline.
  • Entrepreneurship is the avenue to fulfilment.
  • You can hit two birds with one stone \u2013 maximize your resources and network.

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Resources Mentioned:

  • Toptal\xa0\u2013 Nathan found his development team using Toptal\xa0 for his new business Send Later. He was able to keep 100% equity and didn\u2019t have to hire a co-founder due to quality of Toptal\xa0 developers.
  • Host Gator\xa0\u2013 The site Nathan uses to buy his domain names and hosting for cheapest price possible.
  • Freshbooks\xa0\u2013 The site Nathan uses to manage his invoices and accounts.
  • Leadpages\xa0 \u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
  • Audible\xa0\u2013 Nathan uses Audible when he\u2019s driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
  • Assistant.to \u2013 The site Nathan uses to book meetings with one email.
  • Facebook \u2013 Mike\u2019s Facebook account
  • TheMedicalInsuranceExchange.com \u2013 Mike\u2019s website
  • Show Notes provided by Mallard Creatives