BROADCASTS.com

Jim Fowler, the founder and CEO of Owler\u2013 the crowd sourced competitive intelligence platform business professionals are using to out-smart their competitive insights and uncover the latest industry news and alerts. Prior to Owler, Jim founded Jigsaw in 2003 and was the CEO until it was acquired by Salesforce in 2010 for $ 175 million.

Famous Five:

• Favorite Book? \u2013 Good to Great
• What CEO do you follow? \u2013 Elon Musk
• Favorite online tool? \u2014 Owler

• Do you get 8 hours of sleep?\u2014 No
• If you could let your 20 year old self know one thing, what would it be? \u2013 \u201cHow to plan for the worst case scenario and hope for the best case scenario\u201d

\xa0

Time Stamped Show Notes:

• 01:43 \u2013 Nathan introduces Jim to the show
• 02:12 \u2013 Jim was at NathanLatka.com/thetop73
• 02:45 \u2013 Where is Owler now?
• • 03:23 \u2013 New product of Owler
• 03:41 \u2013 Do I need to build manually or you scrape the data out of searches?
• • 04:32 \u2013 Most data input by users
  • 05:00 \u2013 HeYo\u2019s data on Owler
  • 05:24 \u2013 Data sources
  • 06:00 \u2013 Howler\u2019s challenge
• 06:47 \u2013 Data sources without human input
• • 06:53 \u2013 \u201cNo data set is perfect\u201d
  • 07:15 \u2013 Benchmark start
• 08:05 \u2013 Number of active users
• 08:45 \u2013 Making money by selling the data on the backend
• • 08:47 - Crowdsourcing
• 09:21 \u2013 Total revenue in 2015
• • 09:41 \u2013 Jigsaw\u2019s success
• 10:20 \u2013 Active user definition
• 10:50 \u2013 Data pricing
• • 11:13 \u2013 Licensing deals
  • 11:50 \u2013 Competitive proximity
• 12:30 \u2013 Type of company who\u2019s willing to spend millions on the data
• • 12:46 \u2013 3 buckets of types of big partners
  • 13:33 \u2013 Resellers
  • 14:05 \u2013 Financial services institution
• 14:40 \u2013 Goal in 2016 in terms of numbers to hit
• 16:20 \u2013 Why are the people willing to pay regardless of the accuracy of the data?
• • 16:35 \u2013 \u201cEverything that is out there is an estimate\u201d
  • 16:56 \u2013 No SLA
  • 17:27 \u2013 Why is it illegal to disclose the revenue?
  • 18:42 \u2013 \u201cDo crowdsourcing well\u201d
• 19:00 \u2013 Collective intelligence of people: Better or Worse?
• 21:05 \u2013 Role-playing with an angry CEO with inaccurate data on Owler
• • 21:20 \u2013 If the data is not correct, fix it.
• 22:37 \u2013 Connect with Jim thru his website. Follow Owler on Twitter and Facebook
• 24:30 \u2013 Estimated number of\xa0 employees
• 25:20 \u2013 The Famous Five

\xa0

3 Key Points:

• Plan for the worst and hope for the best.
• Sometimes, business is give and take \u2013 customer takes something that is valuable and we get data that we can sell.
• Change is constant and we should improve on keeping track of the changes.

\xa0

Resources Mentioned:

• Toptal\xa0\u2013 Nathan found his development team using Toptal\xa0 for his new business Send Later. He was able to keep 100% equity and didn\u2019t have to hire a co-founder due to quality of Toptal\xa0 developers.
• Host Gator\xa0\u2013 The site Nathan uses to buy his domain names and hosting for cheapest price possible.
• Freshbooks\xa0\u2013 The site Nathan uses to manage his invoices and accounts.
• Leadpages\xa0 \u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
• Audible\xa0\u2013 Nathan uses Audible when he\u2019s driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
• Owler.com \u2013 Jim\u2019s business website
• @owlerinc\xa0 - Owler\u2019s twitter handle
• Show Notes provided by Mallard Creatives

\xa0