EP 358: This SaaS Did $10MM In 2015, Helps Sales People Win, Raising Capital

Published: July 17, 2016, 9 a.m.

Khuram Hussain, founder of Inbox 2 and now Fileboard. The two companies reached multi-million-dollar worth, and Khuram provides insight into his two businesses and how they have succeeded. He gives us an idea of Fileboard\u2019s revenue and what factors go into his company, which has grown to be worth millions in just a few short years.

Famous 5:

\xa0

  • Favorite Business Book? \u2013 Zero to One
  • What CEO do you follow? \u2014Elon Musk
  • Favorite online tool? \u2014 Trello
  • Do you get 8 hours of sleep?\u2014 No
  • If you could let your 20 year old self know one thing, what would it be? \u2014 Not to go and run for corporate

\xa0

Time Stamped Show Notes:

  • 01:16 \u2013 Nathan introduces Khuram Hussain
  • 01:44 \u2013 Khuram started Inbox 2 in his twenties.
  • 02:31 \u2013 Khuram explains the history of how Inbox 2 started
  • 03:15 \u2013 Inbox connects everyone from one single platform (Facebook, Twitter, etc.)
  • 03:44 \u2013 Inbox grew to 60 million users
  • 04:22 \u2013 Inbox was bought by MyLife
  • 04:44 \u2013 Khuram valued the business by user base and engagement
  • 05:05 \u2013 Inbox was a team of 12 people and self-funded when it sold.
  • 05:46 \u2013 Inbox was a 6-figure sell
  • 06:20 \u2013 Then Khuram moved to starting a new business, Fileboard
  • 08:44 \u2013 Fileboard is a sales tool to improve the sales process of a company.
  • 09:40 \u2013 It was launched in 2012.
  • 10:03 \u2013 First year\u2019s revenue was $0, and they grew over the years to about $10 million
  • 11:06 \u2013 Khuram shares about a typical process with a company that purchases File Board
  • 11:54 \u2013 Khuram explains their customer base.
  • 12:35 \u2013 Average business pays $20k to $30k per year
  • 13:14 \u2013 Khuram explains Fileboard\u2019s investors
  • 13:52 \u2013 Customer worth is two to three years
  • 14:56 \u2013 Customer acquisition cost.
  • 15:50 \u2013 Nathan talks with Khuram about MRR
  • 17:30 \u2013 The company is based in Europe. Khuram discusses his team.
  • 18:00 \u2013 You can connect with Khuram on LinkedIn
  • 19:22 \u2013 Nathan goes over the Famous Five with Khuram

\xa0

3 Key Points:

  • Khuram had decided that the money from his first business would not mark the end of his business endeavors.
  • Fileboard\u2019s profits increased from nothing to millions within just a few years.
  • The company\u2019s customer acquisition cost is extremely low compared to what each business will pay to use Fileboard.

Resources Mentioned:

  • Host Gator \u2013 The site Nathan uses to buy his domain names and hosting for cheapest price possible.
  • Freshbooks - The site Nathan uses to manage his invoices and accounts.
  • Leadpages\xa0 \u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
  • Audible \u2013 Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.

\xa0

  • Show Notes provided by Mallard Creatives