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Kevin Getch, the founder and director of digital strategy agency Webfor. He\u2019s running a digital strategy agency that\u2019s growing by 30% year on year - tune in to find out why he left his 6-figure job at the height of the financial crisis and how failures have given him the confidence to succeed.

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Famous 5:

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• Favorite Book? \u2013 Good to Great
• What CEO do you follow? \u2014 Sarah Bird
• Favourite online tool? \u2014 Google Keep

• Do you get 8 hours of sleep?\u2014 Yes
• If you could let your 20 year old self know one thing, what would it be? \u2014 Get comfortable with being uncomfortable

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Time Stamped Show Notes:

• 01:02 \u2013 Nathan\u2019s introduction
• 01:45 \u2013 Welcoming Kevin to the show
• 01:50 \u2013 Webfor makes money from developing digital strategy, from website design to SEO optimisation
• 02:58 \u2013 Kevin left a 6-figure job in 2009 to found a business
• 03:50 \u2013 What gave Kevin the confidence to leave his job?
• 04:05 \u2013 \u201cI\u2019d had some pretty big failures - and that gave me the confidence\u201d
• 04:37 \u2013 Mix of project-based and retainer-based income
• 04:50 \u2013 Marketing tends to be retainer-based, while design tends to be project-based
• 05:20 \u2013 A project is around $10k, while an ongoing marketing retainer will be around $2k per month
• 05:40 \u2013 Team of 14 people
• 06:24 \u2013 Works with around 60-70 clients per month
• 06:52 \u2013 First year revenue was around $30k
• 07:12 \u2013 Revenue in 2015 was $1.3 million - they\u2019re aiming for $1.7 million in 2016
• 07:35 \u2013 Revenue growth has been around 30% each year
• 08:52 \u2013 Biggest cost is payroll
• 09:20 \u2013 Connect with Kevin on Linkedin
• 11:04 \u2013 The Famous Five

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3 Key Points:

• Get comfortable with being uncomfortable - that\u2019s how you know you\u2019re pushing yourself.
• Take confidence from your failures - they help you to learn, and they show you how to get back up again
• Take the leap. If you hate your job, then find an alternative and go for it.

Resources Mentioned:

• Host Gator \u2013 The site Nathan uses to buy his domain names and hosting for cheapest price possible.
• Freshbooks - The site Nathan uses to manage his invoices and accounts.
• Leadpages\xa0 \u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
• Audible \u2013 Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.

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• Show Notes provided by Mallard Creatives

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