EP 322: What if you could get paid $8k/mo for a blog post?

Published: June 11, 2016, 9 a.m.

Preston Lee, the founder of Millo. He\u2019s making $8,000 per month from a website and newsletter that started as a side project. Millo is a business resource and newsletter for creative entrepreneurs. Preston\u2019s built an incredibly engaged community and a list that actually thanks him for sending out sponsored emails. Listen in to hear how to make sponsorship deals that your audience love, how to build revenue from a side project, and why it\u2019s important to think like a business from the start.

Famous 5:

Favorite Book? \u2013 The $100 Startup
What CEO do you follow? \u2014 Ben Chestnut
Favourite online tool? \u2014 Trello
Do you get 8 hours of sleep?\u2014 No
If you could let your 20 year old self know one thing, what would it be? \u2014 How to think more like a business

Time Stamped Show Notes:
01:07 \u2013 Nathan\u2019s introduction
01:40 \u2013 Welcoming Preston to the show
01:43 \u2013 Millo is a blog and a newsletter for people who are interested in becoming entrepreneurs, freelancers, or creators
02:30 \u2013 Email list of about 30k, and a high level of engagement
03:10 \u2013 In 2009, Millo started as a graphic design blog, Graphic Design Blender
03:35 \u2013 In the first few years, made less than $500 per month
04:00 \u2013 In the last few years, pivoted to become a sponsor-based business that makes around $8k per month
04:50 \u2013 Highly tailored sponsorship packages
05:05 \u2013 Between 3 and 7 sponsors per month
05:24 \u2013 Design Cuts is a long-term sponsor
06:08 \u2013 Send out dedicated emails advertising Design Cuts bundles
06:33 \u2013 Millo is a side project for Preston and he\u2019s happy with that
07:11 \u2013 \u201cRight now it\u2019s a very exciting side project\u201d
07:35 \u2013 Lowest sponsorship package is $400 per month; highest is $1850
08:55 \u2013 If Nathan wanted to work with Preston, what could he do?
09:51 \u2013 The Freelance Report is a side project in the Millo newsletter
10:51 \u2013 Preston\u2019s full-time job is content marketing for a magazine website
11:13 \u2013 Connect with Preston on Twitter
12:52 \u2013 The Famous Five


3 Key Points:
Start side projects and things that you love. You never know what opportunities content will lead to.
Once you\u2019ve built an audience, you can build a business.
Think like a business. Focus will connect you to opportunities.
Resources Mentioned:
Host Gator \u2013 The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages \u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible \u2013 Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.

Show Notes provided by Mallard Creatives

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