787: Crypto: With $163m Raised, He Launched the #1 ICO

Published: Sept. 19, 2017, 9 a.m.

Eyal Hertzog. He\u2019s been a venture-backed technology entrepreneur for over 20 years. He\u2019s the founder of Metacafe, Israel\u2019s fastest growing video sharing site which has reached over 15M uniques at its peak. Previously, he founded Contact Networks which was one of the first social networks in 1999. He\u2019s now at Bancor Network and has been an outspoken thought leader on cryptocurrency in Israel and is a talented piano and bass musician.

Famous Five:

  • Favorite Book? \u2013 The Spider and the Starfish
  • What CEO do you follow? \u2013 Elon Musk
  • Favorite online tool? \u2014 Google Keep
  • How many hours of sleep do you get?\u2014 4
  • If you could let your 20-year old self, know one thing, what would it be? \u2013 \u201cYou never stop evolving\u201d

\xa0

Time Stamped Show Notes:

  • 01:49 \u2013 Nathan introduces Eyal to the show
  • 02:40 \u2013 Bancor is a non-profit organization which is in a new model that has been rising recently
  • 03:36 \u2013 Similarly to Etherium, Bancor is also a token that is solving the problem of liquidity
  • 04:00 \u2013 Eyal talks about any kind of liquidity that works today with crypto tokens
    • 04:14 \u2013 There is a token that represents gold and a token that represents a dollar which you can convert back to gold and dollars
    • 04:24 \u2013 \u201cReal assets from the real world are already represented in the blockchain\u201d
  • 04:47 \u2013 Bancor provides a different way that doesn\u2019t require traders to bid for an asset; it automatically finds a market trait according to a certain formula
  • 05:09 \u2013 Nathan shares about his interview with Joe Zhou who is the founder of Firstblood
  • 05:56 \u2013 The pricing of ether and other cryptocurrencies is always changing
    • 06:25 \u2013 Bancor provides a much better solution than cryptocurrencies exchanges, like what Coinbase is doing, for liquidity
    • 06:46 \u2013 Bancor is an alternative way to convert cryptocurrencies
    • 06:52 \u2013 The exchanges that are based on smart contracts are automated so they won\u2019t require central services
  • 07:14 \u2013 Bancor did their own ICO for their token which is BNT or banking network token that will be used in Bancor\u2019s network of token conversion
  • 07:26 \u2013 Within three hours, Bancor raised $153M
    • 07:44 \u2013 It was in June 12, 2017
  • 08:03 \u2013 Bancor was very open during their ICO and told people that everyone who will invest in 2 hours will have an opportunity and they will get exactly the same rate
  • 09:11 \u2013 There are currently 20 people involved in Bancor\u2019s operation
    • 09:31 \u2013 Bancor liquidates as little as possible which is less than 10%
  • 10:11 \u2013 Bancor currently has 12445 token holders
  • 10:22 \u2013 Eyal has worked with VCs for a long time prior to Bancor
  • 12:05 \u2013 People who hold a lot of cryptocurrencies are called \u201cwhales\u201d
  • 12:29 \u2013 The goal of people in the crypto world is to build a new financial ecosystem
  • 13:14 \u2013 The foundation where the proceeds from the crowdsale go is called V Protocol
    • 13:27 \u2013 The foundation sold 50% of the tokens and the other 50% went to different buckets
  • 14:07 \u2013 Bancor runs on the ethereum blockchain so they already have miners and won\u2019t need miners for their own tokens
  • 15:18 \u2013 Nathan summarizes Bancor\u2019s figures
  • 16:40 \u2013 Eyal had a dream to build something that will have a cultural effect or something that will change how we do things
    • 17:07 \u2013 When Eyal learned about bitcoin, he thought that it would be a huge, cultural evolution one day
  • 17:55 \u2013 In terms of completed ICOs, Bancor ranks number one
  • 18:28 \u2013 Eyal shares where the demand for Bancor came from
  • 20:34 \u2013 The Famous Five

\xa0

3 Key Points:

  1. There are better ways to do cryptocurrency exchanges that benefit the token holder more.
  2. Be open to your investors, so you can earn their trust.
  3. You are always learning and evolving.

\xa0

Resources Mentioned:

  • Simplero \u2013 The easiest way to launch your own membership course like the big influencers do but at 1/10th the cost.
  • The Top Inbox \u2013 The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
  • GetLatka - Database of all B2B SaaS companies who have been on my show including their revenue, CAC, churn, ARPU and more
  • Klipfolio \u2013 Track your business performance across all departments for FREE
  • Hotjar \u2013 Nathan uses Hotjar to track what you\u2019re doing on this site. He gets a video of each user visit like where they clicked and scrolled to make the site a better experience
  • Acuity Scheduling \u2013 Nathan uses Acuity to schedule his podcast interviews and appointments
  • Host Gator\u2013 The site Nathan uses to buy his domain names and hosting for the cheapest price possible
  • Audible\u2013 Nathan uses Audible when he\u2019s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books

Show Notes provided by Mallard Creatives