634: Lice Killing Brush Raises $2.2M Pre-Sale, Retail For $20 Bucks to Kill Lice with No Chemicals with CEO David Tavor

Published: April 19, 2017, 9 a.m.

David Tavor. He has more than 20 years of experience as a general manager and founder of Biotech Pharmaceutical and Medical Device Company. He served as a fighter pilot and a commander in the Israeli Air Force and retired with the rank of a colonel. Mr. Tavor holds an MA degree in political science and national defense studies and MBA studies.

Famous Five:

  • Favorite Book? \u2013 Born to Life
  • What CEO do you follow? \u2013 Steve Jobs
  • Favorite online tool? \u2014 David\u2019s common sense
  • Do you get 8 hours of sleep?\u2014 About 3 or 4
  • If you could let your 20-year old self, know one thing, what would it be? \u2013 \u201cLean on yourself\u201d

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Time Stamped Show Notes:

  • 01:15 \u2013 Nathan introduces David to the show
  • 02:04 \u2013 ParaSonic develops an ultra-sonic bomb that destroys lice and lice eggs
  • 03:39 \u2013 ParaSonic developed a comb that treats lice in just one stroke of the comb
    • 03:50 \u2013 The clinical trial was just completed and it was a success
  • 04:52 \u2013 ParaSonic started in 2014
    • 05:08 \u2013 The company was established within a technological incubator
    • 05:16 \u2013 The incubator has 23% equity
    • 05:45 \u2013 The incubator had put in $600K
  • 05:51 \u2013 ParaSonic has raised an additional $1.6M
    • 05:56 \u2013 ParaSonic is also in the process of raising $2M
    • 06:28 \u2013 The rounds are equity rounds
  • 07:28 \u2013 David\u2019s wife, Dana, is also part of the company
  • 08:11 \u2013 ParaSonic has 5 team members who are mostly engineers
  • 08:46 \u2013 The comb is going to be an over-the-counter product
  • 09:05 \u2013 There will be 3 types of combs
    • 09:25 \u2013 The comb\u2019s bristles are disposable
  • 10:17 \u2013 David is also a chairman of 2 other companies
    • 10:46 \u2013 One company developed a toothbrush where you can see your plaque through an app while you\u2019re brushing
  • 12:17 \u2013 David is a freelancer for Colgate
  • 13:30 \u2013 The Famous Five

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3 Key Points:

  1. Developing a product in an industry that you are already familiar with is best for you.
  2. Consumers will believe in your product when you use the product yourself.
  3. Trust and lean on yourself.

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Resources Mentioned:

  • The Top Inbox \u2013 The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
  • Organifi \u2013 The juice was Nathan\u2019s life saver during his trip in Southeast Asia
  • Klipfolio \u2013 Track your business performance across all departments for FREE
  • Acuity Scheduling \u2013 Nathan uses Acuity to schedule his podcast interviews and appointments
  • Host Gator\u2013 The site Nathan uses to buy his domain names and hosting for the cheapest price possible
  • Audible\u2013 Nathan uses Audible when he\u2019s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books
  • Freshbooks \u2013 Nathan doesn\u2019t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW

Show Notes provided by Mallard Creatives