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Gregg Freishtat. He\u2019s a technology executive with over 20 years of experience leading innovative and transformative companies. He founded 4 venture-backed startups, all of which had successful exits and is now building a company called SalesWise. He\u2019s deeply rooted in venture capital and the management of internet technology companies having led several through acquisitions. He\u2019s also handled developing and disruptive technologies, convergence of telecom plus internet, personal finance and online banking, web-based analytics and digital media, such as online marketing and currently relationship intelligence.

Famous Five:

• Favorite Book? \u2013 Good to Great
• What CEO do you follow? \u2013\xa0 Mark Benioff
• Favorite online tool? \u2013\xa0 FullStory
• Do you get 8 hours of sleep?\u2014 7
• If you could let your 20-year old self, know one thing, what would it be? \u2013 \u201cDon\u2019t sell your first company for $20M, when you can sell it for $50M\u201d

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Time Stamped Show Notes:

• 01:18 \u2013 Nathan introduces Gregg to the show
• 01:59 \u2013 SalesWise is a business relationship intelligence platform
• • 02:03 \u2013 SalesWise helps sales leaders gain visibility of the most important relationships they have
• 02:17 \u2013 SalesWise is a SaaS company, but doesn\u2019t charge per seat
• • 02:21 \u2013 SalesWise believes in democratizing data
  • 02:31 \u2013 SalesWise prices based on the company size
• 02:52 \u2013 Average customer pay per month
• • 02:53 \u2013 $500/month for entry level companies with less than 100 employees
  • 03:00 \u2013 A company with 2K employees pays $2500 a month
• 03:11 \u2013 SalesWise was founded in 2015 and their current product was launched 4 months ago
• 03:33 \u2013 Gregg sold his last company to Outbrain
• 04:23 \u2013 SalesWise was bootstrapped for 6-8 months
• 04:50 \u2013 Gregg has raised a total of just over $3M
• • 04:58 \u2013 All priced rounds
  • 05:02 \u2013 Gregg\u2019s initial capital was a convertible note
• 05:12 \u2013 SalesWise has 12 team members and is currently hiring sales and marketing people
• 05:46 \u2013 SalesWise\u2019s current number of customers
• 06:00 \u2013 Average MRR
• 06:10 \u2013 The whole team is based in the Atlanta Tech Village
• 06:30 \u2013 Anticipated customer churn
• 07:16 \u2013 Some of SalesWise\u2019s competitors are Salesforce and Xero
• • 08:17 \u2013 The guys in the BI space, like Domo and Tableau
• 08:43 \u2013 SalesWise isn\u2019t into web scraping
• 08:38 \u2013 SalesWise uses Clearbit
• 08:55 \u2013 SalesWise is breaking the linear relationship you have with email
• 09:29 \u2013 SalesWise walked directly into the APIs of Salesforce and\xa0 Gmail
• 10:45 \u2013 The Famous Five

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3 Key Points:

• Use your frustration as motivation to make things better.
• Keep building companies \u2013 you\u2019re constantly learning and contributing to the industry while doing so.
• Don\u2019t settle for less or devalue yourself and your company \u2013 reach beyond your expectations.

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Resources Mentioned:

• The Top Inbox\xa0 \u2013 The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
• Organifi \u2013 The juice was Nathan\u2019s life saver during his trip in Southeast Asia
• Klipfolio \u2013 Track your business performance across all departments for FREE
• Acuity Scheduling \u2013 Nathan uses Acuity to schedule his podcast interviews and appointments
• Host Gator\xa0\u2013 The site Nathan uses to buy his domain names and hosting for the cheapest price possible
• Audible\xa0\u2013 Nathan uses Audible when he\u2019s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books
• Freshbooks \u2013 Nathan doesn\u2019t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW
• Show Notes provided by Mallard Creatives