1429 Enterprise Collect Customer Data With This $11m ARR Tool
Richard Jones is the CEO of The Wayin Platform (https://www.wayin.com/)
\U0001f552 Time Stamped Show Notes:
00:00 \u2013 Nathan's introduction to today's show
0:25 \u2013 How Wayin helps 150+ enterprise customers create interactice experiences
1:20 \u2013 Why they collect explicitly shared data
2:40 \u2013 How they provide many different mechanisms for engagement
5:25 \u2013 Why they don't own or share the data they collect
5:45 \u2013 How the average customer pays them $65k annually
7:10 \u2013 Why they are doing $10M+ in ARR right now
7:30 \u2013 How he launched the company in 2011
8:20 \u2013 Why he still has meaningful equity after merging and becoming CEO
8:55 \u2013 How they've grown to 72 full-time employees internationally and in the U.S.
9:25 \u2013 Why they are growing 62% year over year
9:50 \u2013 How their growth is coming from both new customers and expansion
10:30 \u2013 Why they are driving 125% net revenue retention annually
12:45 \u2013 How they are spending 2% of their revenue on marketing