1421 How He IPO'd $2m ARR Company on Polish Exchange
1421 Michal Sadowski How He IPO'd $2m ARR Company on Polish Exchange
Michal Sadowski is the Founder & CEO of Brand24 (https://brand24.com/)
\U0001f552 Time Stamped Show Notes:
00:00 \u2013 Nathan's introduction to today's show
00:24 \u2013 Why Brand24 now serve 2k customers each month
03:35 \u2013 How their average customer pays them $100 monthly
04:35 \u2013 Why they are doing $2.4M in ARR
05:05 \u2013 How they launched the company back in 2011
05:15 \u2013 Why their team of 65 full-time employees is based in Poland
05:45 \u2013 How they've grown to scale with just $300k in venture capital
08:40 \u2013 Why they are up from $1.8M in ARR twelve months ago
12:20 \u2013 How Brand24 is exhibiting 5% to 7% gross logo churn per month
13:21 \u2013 Why they are landing new customers for $280 in CAC
13:45 \u2013 How they assume an LTV of $1,500 over 15 months
14:00 \u2013 The Famous Five