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b"Murali Satagopan is a strong marketer and storyteller who loves communication and solving problems in the web space. He founded a company, got funded, grew it big and then had an unsuccessful exit where he left with no money and lots of experience. He used that experience at Freshdesk to help grow their marketplace. Product GTM, Content Marketing, telling great stories and crafting creative marketing campaigns are some of his many strengths. He is currently Head of ISV Partnerships and Partner Marketing at Freshworks Marketplace where he handles marketing for the Freshworks Marketplace - one of the hottest horizontals at Freshworks. \\nMurali is also a standup comedian with a strong theatre background. He was invited to the Short+Sweet Festival in Sydney where he performed. \\nDuring this interview we cover: \\n\\n The importance of leveraging strategic partnerships and integrations to grow your startup \\n How an \\u201cunsuccessful exit\\u201d was the foundational experience for a successful \\n Marketplace Working beyond the scope for personal and professional growth \\n The do\\u2019s and dont's when building a product. \\n Trying again to start a business VS joining a company \\n Why to use Freshworks as a leveraging channel for growth \\n COVID-19 customer trends and unique approaches to problem solving \\n How can a SaaS founder or marketer validate whether a partner program will be worthwhile for their SaaS? \\n The 2 best practices to build better products \\n\\nLinks and mentions: FreshWorks website \\nGet in touch with Murali: \\nMurali\\u2019s LinkedIn Profile \\nMurali\\u2019s Twitter Profile \\nMore about Akeel: \\n\\U0001f426 Twitter\\n \\U0001f4bc LinkedIn\\n\\U0001f508 More Podcast Sessions \\n\\n--- \\n\\nSend in a voice message: https://anchor.fm/saas-district/message"