How to Nail Your Product and Marketing with Customer Research with Aggelos Mouzakitis #141
b'
Aggelos Mouzakitis is a serial entrepreneur currently running his latest venture, Growth Sandwich, a Customer-led growth agency and product-growth lab helping B2B SaaS companies sell better, retain more, and avoid 6-figure GTM mistakes.
His knowledge and expertise comes from 10+ years of consulting to global companies.
During this interview we cover:
- 00:00 The Financial Due Diligence Framework Course (CODE: SAASDISTRICT for $100 OFF)
- 01:02 - Intro
- 02:02 - What is Customer-Led Growth?
- 03:32 - Why B2B SaaS Customer Research is Important
- 06:19 - Making a Stellar Product
- 10:28 - The Value Gap, What is it & Why does it Happen?
- 12:25 - Setting Up Your Go-To-Market Strategy to Stand out
- 16:91 - Understanding Your Ideal Customer & Building for Them
- 24:30 - Adding is a Recipe for Disaster
- 27:45 - Avoiding 6-figures GTM mistakes
- 31:08 - Aggelos Background up Until Growth Sandwich
- 33:47 - Where is Growth Sandwich in Terms of Size Today
- 35:39 - Advice Aggelos Would Tell His 25 Years Old Self
- 36:43 - Challenges Aggelos Currently Facing in Order to Continue to Grow Growth Sandwich
- 38:31 - Best Questions to Ask for Customer Research
- 40:30 - Instrumental Resources for Aggelos\\u2019s Success
- 42:14 - What does Success Mean to Aggelos
- 43:15 - Get in Touch With Aggelos
Mentions:
People:
Get In Touch With Aggelos:
Books:
Tag us & follow:
More about Akeel: