How to Build a SaaS Business With An Unstoppable Strategy With TK Kader | Podcast #46

Published: Oct. 1, 2020, 5:15 p.m.

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TK is an entrepreneur, international best-selling author, and angel investor. He helps people achieve anything they desire through belief, discipline and what he describes as an unstoppable strategy.

TK started his career at Bridgewater Associates (one of the best hedge funds in the world). He then founded ToutApp (backed by Andreessen Horowitz and Jackson Square, two of the best venture capital firms in the world). TK sold ToutApp to Marketo (then owned by Vista Equity Partners, one of the best private equity firms in the world) and was part of the executive team at Marketo that helped drive its transformation and eventual $4.75bn sale to Adobe. TK now leads what he calls the Unstoppable movement to help people lead more proactive lives and businesses.

During this interview we cover:

  • 00:00 - Intro
  • 01:22 - Raising Capital From The Top VC Firms 
  • 04:03 - Launch To Exit Toutapp | Marketo
  • 08:29 - Was It The Right Time To Exit?
  • 11:27 - Founder Market Fit
  • 13:18 - Helping SaaS Founders with their Lives, Businesses & Capital 
  • 19:19 - Steps to Transform Your Life and Adopt an Unstoppable Mindset
  • 23:58  - Getting Clarity & Sprint for 45 Days Challenges
  • 30:25 - Measure Success & Maintain Fulfillment
  • 33:56 - Finding Your Tribe 
  • 35:11 - Unstoppable Strategy For SaaS Acceleration & Growth
  • 41:38 - Unstoppable Product Market Fit
  • 42:51 - Strategy to Drive Customer Acquisition
  • 47:29 - TK Capital Investment Criteria & What it Provides to SaaS founders
  • 52:49 - Get in Touch With TK

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