Designing SaaS Products That Deliver Better User Value and Drive Growth with Peter Loving # 160
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Peter Loving is a software designer, coach and consultant who works with SaaS companies to build better products, making UI & UX improvements that drive growth & wow users.
He\\u2019s the founder of UserActive, an agency that designs meaningful tech products. They are inspired by a mission to help tech founders build products that enrich the lives of users, doing this by applying critical thinking, creative talent and product strategy to solve real business challenges.
During this episode we cover:
- 00:00 - Balsamiq Rapid, Effective and Fun Wireframing Software
- 00:46 - Intro
- 02:32 - Creating a Value-Based Product Dashboard
- 08:26 - The Relation Between UI/UX & Product Design
- 12:29 - Tech & SaaS Improvements When Building Designs
- 17:05 - Increasing Retention & Reducing Churn With Better Product Design
- 19:37 - UserActive Top Analytics Tools
- 22:24 - Changes & Important Skills For Future UX designers
- 25:25 - Peter\\u2019s Top 3 Favourite SaaS Companies Designs/UI
- 30:15 - Background, Past Ventures & Building UserActive
- 35:51 - Advice Peter Would Give to His 25 Years Old-Self
- 37:36 - Peter\\u2019s Greatest Challenges as Being CEO at UserActive
- 40:52 - Instrumental Resources For Peter\'s Success
- 43:51 - What Does Success Mean To Peter Today
- 45:44 - Get in Touch With Peter
Mentions:
SaaS Founders - Build & Scale (Facebook Group)
Books:
The Pumpkin Plan by Mike Michalowicz
Fix This Next by Mike Michalowicz
Get in Touch With Peter:
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