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b'This week Jeff Clark, Rockstar CMO Advisor, and former SiriusDecisions/Forrester research director crosses the streams of his two passions marketing and looking after our planet as we discuss the role we can play as marketers in contributing to sustainability. \\xa0\\nWe complete our mini-series with Christina Del Villar talking about her book Sway: Implement the GRIT Marketing Method to Gain Influence & Drive Corporate Strategy, diving into the detail of what G.R.I.T means and we round off with T for Tools and Technology a hot topic here on Rockstar CMO and she shares some wonderful insight.\\xa0\\nRobert Rose Chief Trouble Maker at The Content Advisory is back on his virtual Rockstar CMO bar stool, we chat about being a big picture thinker or a detail-orientated marketer, really interesting conversation as he shares how the latter could see you being passed over for promotion.\\xa0 \\xa0\\xa0\\nThe people:\\n\\nIan Truscott on LinkedIn and Twitter\\xa0\\n\\nJeff Clark on LinkedIn and Twitter\\n\\n\\nChristina Del Villar on LinkedIn and Twitter\\n\\n\\nRobert Rose on Twitter,\\xa0 LinkedIn, and The Content Advisory\\xa0\\n\\nMentioned in this week\\u2019s episode:\\n\\nChristine Del Villar\'s\\xa0 website and book\\n\\n\\nRobert\'s The Content Advisory Blog\\n\\n\\nRockstar CMO:\\n\\nRockstar CMO on the web, Twitter, and LinkedIn\\n\\n\\nPrevious episodes and all show notes: Rockstar CMO FM\\n\\n\\nRockstar CMO Advisors\\n\\nMusic:\\n\\nThe wonderful Piano Music is by Johnny Easton, shared under a creative commons license\\n\\nWhat\'s going on by Marvin Gaye on Spotify\\n\\n\\nThe brief "jaunty organ music" was Joe Pontano from Youtube\\n\\n\\nSubscribe:\\nWe are available on all your favorite platforms including Apple, Google, Spotify and Amazon.\\xa0 \\xa0\\n\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'