The 5 F'in' Fundamentals and Robert's Word for 2024 Episode

Published: Jan. 6, 2024, 3:43 p.m.

b"In this week\\u2019s episode, the Marketing Studio\\xa0Jeff Clark, our resident Rockstar CMO strategic advisor and former Research Director at SiriusDecisions/Forrester, and our host\\xa0Ian Truscott\\xa0kick off the year with a discussion about their 5 F'in' Marketing Fundamentals. \\nIan then joins\\xa0Robert Rose, Chief Trouble Maker at\\xa0The Content Advisory, in the Rockstar CMO virtual bar, and over a splendid cocktail suggestion, Robert shares his word for 2024. \\nEnjoy!\\n\\u2014\\nThe people:\\n// Ian Truscott on\\xa0LinkedIn\\xa0and\\xa0Threads\\n// Jeff Clark on\\xa0LinkedIn\\n// Robert Rose on\\xa0LinkedIn\\xa0and\\xa0Threads\\nMentioned in this week\\u2019s episode:\\n//\\xa0The 5 F'in' Marketing Fundamentals Long Play (eBook)\\n// Robert\\u2019s firm:\\xa0The Content Advisory\\n// Robert\\u2019s book website:\\xa0Content Marketing Strategy\\n// Robert\\u2019s \\u201cRose Colored Glasses\\u201d column for CMI.\\nRockstar CMO:\\n// Rockstar CMO on\\xa0the web,\\xa0Twitter,\\xa0and\\xa0LinkedIn\\n// Previous episodes and all show notes:\\xa0Rockstar CMO FM\\nTrack List:\\n//\\xa0Piano Music is by Johnny Easton, shared under a Creative Commons license\\n// We\\u2019ll be right back by Stienski & Mass Media \\u2013\\xa0on YouTube\\n//The Creator Has the Masterplan by Brooklyn Funk Essentials \\u2013\\xa0on YouTube\\nListen on:\\xa0Apple,\\xa0Amazon,\\xa0Spotify\\xa0or wherever you get your podcasts\\nLearn more about your ad choices. Visit megaphone.fm/adchoices"