Rockstar CMO FM #31: The Top Ten, Rachel Eisenhauer, Robert Rose, and a Cocktail Episode

Published: Oct. 10, 2020, 11 a.m.

b'In this week\'s episode, Ian Truscott, Editor of Rockstar CMO, shares their top ten articles, interviews Rachel Eisenhauer, VP of marketing at SundaySky, and retires for the weekend with a cocktail with Robert Rose.---This week Ian Truscott encourages you to explore the Top Ten articles on Rockstar CMO over the last 90 days, including articles from Jane Scandurra, Ted Rubin, and Jasmine Martirossian. And backstage interviews with Eric Jan van Putten, VP Marketing at Dynamicweb, Sally Yates, CMO of Xceptor, and founder and CEO of Lately, Kate Bradley Chernis.On the mainstage for the interview, this week is Rachel Eisenhauer, VP of Marketing at SundaySky a video customer experience platform; we learn about delivering personalized video content, the importance of video during the pandemic for brands expressing empathy, and how, as a marketer, Rachel is tired of the question "can we get some PR on this?". Finally, Ian joins Robert Rose, Chief Trouble Maker at The Content Advisory in the Rockstar CMO bar; they talk football, the new trailer for Dune, and remixing your content.\\xa0\\nEnjoy!Links\\n\\n\\nTop Ten articles on Rockstar CMO\\xa0\\n\\nRachel Eisenhauer on LinkedIn and Twitter\\n\\n\\n\\nSundaySky\\xa0\\n\\nRobert Rose on Twitter and LinkedIn\\xa0\\n\\nContent Marketing World 2020\\n\\nRobert Rose at The Content Advisory\\n\\nPNR With This Old Marketing Podcast\\n\\n#FridayConcoction\\n\\n--\\nThe wonderful Piano Music is by Johnny Easton shared under a creative commons license.--You can subscribe on all good podcasting platforms (and some rubbish ones too), including\\xa0 Apple Podcasts | Spotify | Stitcher | Many others\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'