The Ultimate Marketing Secret Weapon
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Episode Summary
In this episode Timothy Paulson shares the most iconic marketing headlines in history \\u2013 along with 7 distinct headline formulas to create your own powerful marketing \\u201csecret weapons.\\u201d\\xa0
\\u2028Show Notes
\\u2022 The 2018 and 2019 Genius Network Annual Events
\\u2022 ELF (Easy, Lucrative & Fun marketing)
\\u2022 The Ultimate Marketing Secret Weapon
\\u2022 The Beatles \\u201csong titling formula\\u201d (and how it applies to headlines)
\\u2022 Historically successful headlines, and their modern application
\\u2022 Powerful emotional motivators
\\u2022 When in doubt, start your headline with these two words.
\\u2022 7 Powerful Headline Formulas
\\u2022 Many headline examples for the Cleaning Industry
\\u2022 Joe Polish\\u2019s famous and trademarked headline
\\u2022 The Elite Cleaner Program/The Rich Cleaner Program\\u2028
People Mentioned
\\u2028\\u2022 Joe Polish
\\u2022 The Beatles (Lennon, McCartney, Starr and Harrison)
\\u2022 Eben Pagan
\\u2022 Dale Carnegie\\u2028
Books Mentioned
\\u2028\\u2022 How to Win Friends & Influence People by Dale Carnegie.\\xa0
\\u2028
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Rich Cleaner is a program for Cleaners, Restorers and other entrepreneurs who want to take their business to a higher level of success. It\\u2019s the place you can go for collaboration, contribution, and connections.\\xa0 Members get marketing strategies, business building tools, tactics for exponential growth and more.\\xa0 It\\u2019s easy to join, and very affordable.\\xa0 You can learn more about the Elite Cleaners by emailing timothy@joepolish.com
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