Mastering the science of selling
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Joe Marcin, CRO at Kyriba, reveals a turning point in his career that led him to discover the triangulation of bringing experience, data, and the art of selling together to help him make great business decisions.
Early in his career, Joe feared a career in sales meant schmoozing prospects on a golf course. But then he discovered sales was really about processes he could learn, repeat, and scale. Joe breaks down the science of selling and shares stories illustrating how data combined with experience can drive record-setting business outcomes.
Key Takeaways:
04:57 - 05:54 Understanding the science of selling
09:07 - 10:02 How to get a team on board with the science of selling
13:33 - 14:26 Data Breakout: Metrics to influence the future
18:25 - 20:29 How to begin bringing the science into your sales process
23:59 - 24:47 Micro Action: Start bringing the science of selling to your organization
Want to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/
Connect with Devin Reed: https://www.linkedin.com/in/devinreed/
Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/
Connect with Joe Marcin: https://www.linkedin.com/in/jmarcin/
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