Creating Value with Vending Machines
b'\\u201cVending commerce\\u201d is joining the contactless commerce conversation. While product vending machines have been a staple in airport terminals for years, Dawn Dickson, Founder and CEO of PopCom, believes implementation will reach new heights in the digital-driven era of retail. \\n \\nDuring this episode, Dawn makes her case for the vending machine\\u2019s powerful role in the customer journey. In fact, she believes it will add new value as shoppers look for more seamless and self-guided experiences and retailers seek more in-depth data about their consumers\\u2019 omnichannel behaviors.'