#54 How DSW stays a step ahead
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After 25 years in business, DSW is re-evaluating its strategy and adopting new retail concepts to skip ahead of the competition. CEO Roger Rawlins and CFO Jared Poff join Retail Gets Real to discuss their recent successes and where the reinvention is taking the company. Hear how DSW is fighting the \\u201cretail is dead\\u201d myth and demonstrating how the company is alive and kicking.
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