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b'Matt Lachowitzer shares his strategy for keeping his team engaged and communicative, including shutting down his business for three days to hold a company meeting. The meeting focused on differentiation, engagement, and culture and included a keynote speaker and team-building activities. The episode highlights Matt\'s commitment to creating a fun, engaging workplace culture that fosters collaboration and growth.\\n

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• Watch Full Video: HERE
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• Purpose of the company meeting [00:03:28]
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• Differentiation [00:03:49]\\xa0Matt Lachowitzer talks about the importance of differentiation and how they brought in a speaker to help their team think about how they can differentiate themselves from other businesses.
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• Communication tools [00:05:23]
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• Shutting down the business for a company meeting [00:07:23]
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• Training Breakout Sessions [00:09:29]\\xa0Matt talks about the different breakout sessions they had during the training event, including technician training classes and service advisor and manager training.
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• Feedback and Extracurricular Activities [00:13:36]
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• Customer Lifecycle and Experience [00:17:36]
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• FORD [00:18:41]\\xa0Matt explains the FORD acronym, which stands for Family, Occupation, Recreation, and Dreams, and how his company uses it to build relationships with customers.
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• Company Culture [00:20:39]\\xa0Matt emphasizes the importance of company culture and how it has led him to start his own coaching company, Hammer Consulting.
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• Rockstar of the Month [00:20:48] Matt talks about his company\'s Rockstar of the Month award, given to team members who embody the company\'s culture and attitude.
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• Importance of Establishing Culture [00:23:53]\\xa0Carm and Matt discuss the importance of establishing a company culture and how it can be done through small efforts like showing employees that you care.
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