Episode 13: Where the Worlds of B2B and B2C Collide with Joanne Gore, seasoned B2B marketer and Founder of Joanne Gore Communications"

Published: April 11, 2019, 4:23 p.m.

The worlds of B2B and B2C are colliding \u2013 and the ripple effect is impacting the customer journey, the buyers\u2019 mindset, and customer engagement strategies. Joanne Gore, seasoned B2B marketer and Founder of Joanne Gore Communications, shares how your company can navigate this new territory in Matt Swain\u2019s latest Reimagining Communications podcast, \u201cWhere the Worlds of B2B and B2C Collide.\u201d