The 24-Week Challenge: Week 20 - The Power of Social Media

Published: Oct. 9, 2018, noon

The question the 24-Week Challenge poses is how do real estate investors build real wealth and freedom without access to millions of dollars in capital? Zack Childress is taking us through the steps that will get us to the answer.

We’re getting near the end of the challenge. If you study and follow Zack’s tips, you can build your own real estate investing business. This is week 20, and you’ll be learning about The Power of Social Media.

As you know, there are lots of social media channels these days. You don’t have to use all of them; just use enough of them often enough to make an impact. It helps you brand your business.

A Facebook page for your business can serve almost like a website. It’s not a substitute for a website, but it’s important and it’s easy to do. And join other real estate Facebook pages to show the depth of your involvement in the industry.

Create a YouTube channel if you have video to share. Branding helps build trust from potential sellers. Again, join with other You Tube users that are in the real estate space to expand your brand’s reach.

Explain what you do every chance you get, both verbally and electronically. That’s the most important thing you can do.

“The only person in control of your destiny is you.” Use the tools available to reach it.