The Inc5000 CEO Behind The Swag (Recruit Rockstars 427)

Published: Oct. 9, 2021, 2:19 p.m.

These days, if you\u2019re not sending swag to your candidates & new hires, you\u2019re missing out.

I\u2019ve been doing it for years\u2026 Books. Wine glasses. Electronics. Shirts.

Anything to tip the scales in my favor - when they\u2019re signing a job offer. But it\u2019s been a logistical nightmare.

\u2026Until now.

Meet Michael Martocci, CEO & Founder of SwagUp.

This 26-year-old has built an Inc5000 company, one of the nation\u2019s fastest-growing. I\u2019m a customer & a raving fan.

SwagUp is an API-first platform that streamlines the creation & distribution of quality swag globally. They\u2019re reinventing this $30B market by digitizing the supply chain and making it available through beautiful interfaces and APIs.

Even more impressive, Michael\u2019s bootstrapped the company.

They\u2019re completely customer-funded and now work with over 2,000 companies to help them integrate quality swag into their workflows to make community a top priority and win back time.

I wanted to find out how he\u2019s scaled the team that\u2019s scaled the Swag.

In this 20-minute conversation, he reveals all.

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