BROADCASTS.com

b'

Small experiments often lead to ginormous breakthroughs for your business. Including revenue increases.

So, why do most of us get stuck in a rut?

I wanted to find the answer. So, I tracked down an expert\\u2026

Stefan Thomke is an authority on Innovation.

He\\u2019s the William Barclay Harding Professor of Business at Harvard Business School. And he\\u2019s worked with countless firms on innovation in product, process, technology, customer experience, and org design.

And he\\u2019s written an outstanding new book \\u201cExperimentation Works: The Surprising Power of Business Experiments\\u201d

Stefan has received countless awards for his work, including the Apgar Award for Innovation in Teaching at HBS, and was a finalist for the Harvard Business Review McKinsey Award.

In this 20-minute conversation, Stefan reveals how you can recruit & build a team of \\u201cExperimenters\\u201d who can take your business to new heights.