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Jeffery Gray, the chief executive officer and founder of Propic, chats with Momentum Media\u2019s Grace Ormsby for the latest episode of\xa0 REB\u2019s Proptech Pulse.

Jeffery clears up the common misconceptions about artificial intelligence and talks about how AI-integrated business models in other vertical markets have seen staggering results, such as the case of Netflix. He also reflects on why it is important for industry players to envision a future with AI in their business solution arsenals, despite the hefty (but worthwhile) bill that comes with it, while sharing his predictions for the future of AI in the real estate space.

In this episode, you will hear:

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• The ways AI can step up the way real estate transactions are done

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• What benefits are reaped by early adopters of AI in the real estate industry \xa0

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• How businesses can leverage AI for mass customisation and intelligence augmentation

To learn more about Propic and how they are revolutionising real estate with the power of AI, make sure to check them out at https://www.propic.com.au/.

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If you have any questions about what you heard today, any topics of interest you have in mind, or if you\u2019d like to lend a voice to the show, email\xa0editor@realestatebusiness.com.au\xa0for more insights.