024: Campbell Soup Company | What It Means to Be a Modern Marketer

Published: April 22, 2019, 10 a.m.

b'

Key Takeaways:

  1. Marketing is harder today than it\\u2019s ever been because of the sheer quantity of channels we have access to as marketers. That\\u2019s why it\\u2019s crucial for a modern marketer to have curiosity, passion, and resilience.
  2. Don\\u2019t assume that you need a voice strategy because it\\u2019s a hot topic. You need to figure out whether it makes sense for your brand becoming making the decision to invest in voice.
  3. We need to be constantly learning. It doesn\\u2019t matter whether that\\u2019s through reading books, listening to podcasts, networking with people, etc. as long as you\\u2019re pushing yourself every day to learn more.\\xa0

Full Shownotes: https://www.lumavate.com/podcasts/modern-marketer/

'