855 Navigating The Crazy Real Estate Market in 2020 with Rob Swanson

Published: April 3, 2020, 10 a.m.

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There are some similarities between right now and 2008 when the liquidity was sucked out of Wall Street, but there are also some key differences. Rob Swanson and I have both navigated one crash before, and Rob\\u2019s spent a lot of time looking for patterns in previous market crashes. Getting back to real estate fundamentals is going to help you navigate this crazy market.\\n Because the market\\u2019s been good for so long, some mediocre real estate investors have managed to look good. A great market makes everyone look good. Ask yourself the classic real estate question as you approach any deal, \\u201cHow do I make money with this?\\u201d. Don\\u2019t buy without solid numbers to back up that deal.\\n Make offers, make more offers, make lower offers, make better offers. Don\\u2019t stop making offers because of fear. Just adjust your offers. All of your old leads become new again as potential sellers start to feel the urge to sell-off. I\\u2019m seeing leads from 9 months ago calling me up again, ready to unload their properties, so I urge you to utilize your CRMs to follow up on all of your old leads.\\n Instead of buying for equity, in a boom-bust market, Rob\\u2019s focused on stable markets and he explains why that is. But his idea of stable markets may differ from yours. He goes looking for neighborhoods that are about 50-80% tenant-occupied. These numbers are important because Rob is looking for a very specific kind of house in a very specific kind of neighborhood.\\n You don\\u2019t need to be scared about where the market\\u2019s heading. There will continue to be opportunities all over, but you may need to get creative about financing, or creative about finding your deals. Use solid data from something like Freedom Soft and REI Simple to find and track your deals, and you will come out on top.\\n What\\u2019s Inside:\\n \\u2014Fear creates the motivation that everyone\\u2019s been looking for.\\n \\u2014In this environment, old leads start bubbling up and become hot, new leads again.\\n \\u2014How Rob is marketing for more buyers right now, and why he buys in C and D neighborhoods.\\n \\u2014Organize before automation, otherwise, you\\u2019re just organizing chaos.\\n \\u2014There\\u2019s a lot of mattress money in small towns with motivated sellers, so don\\u2019t write those small towns off.\\n \\u2014How Rob defines A, B, C, D, and War Zone neighborhoods, and why those definitions matter when looking for solid neighborhoods to invest in.

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