Bonus Book Review "The 12 Week Year"
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Today\\u2019s book is \\u201cThe 12 week year\\u201d by Brian Moran and Micheal Lennington.
\\nThe 12 week year is a planning book on a new method for setting and achieving goals. The 12 week year redefines a year as being 12 weeks long and with each year you get a a fresh start. That\\u2019s very different from a quarter. Quarterly planning and execution operates within the context of a 12 month year and fosters the false belief that there is plenty of time to get things done.
\\nThe 12 week year establishes a framework for getting things done in 12 weeks or less. Much like I\\u2019ve been advocating, in 12 weeks you\\u2019re not going to get a dozen objectives completed. You\\u2019re only going to achieve one or two. So their tools are geared towards setting and accomplishing one or two goals, not more.
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